What did Kid Rock say about his Bud Light controversy?

Here we are going to learn what Kid Rock said about his viral Bud Light controversy. This controversy is known as one of the biggest and most shocking controversies in which the American musician was ever involved. But still, a lot of people did not much about this controversy. On the other side, the musician has recently talked about this controversy. Singer has described his protest as a tantrum with a machine gun. Now to learn about his entire statement and controversy, read this article till the end and do not miss any line of this article.

Kid Rock
(Photo by Jason Kempin/Getty Images)

What did Kid Rock say about his Bud Light controversy?

On 23rd February 2024, Friday, Kid Rock described the Bud Light controversy. He described it in The Joe Rogan Experience podcast. The clip from this entire podcast is currently going viral on several social media platforms. This viral clip has given a big shock to many people because of his statement. After some time the host brought up how his actions led to a boycott of the brand and its parent company, Anheuser-Bush who suffered a lot of losses. The viral video of Rock shooting Bud Light cans in 2023 was one of the biggest shocking. To learn more about this video. Scroll down.

Last year a video went viral on social media, in which Kid Rock was shooting at Bud Light cans. The gesture was in protest of having a transgender influencer who was promoting the brand. It has been claimed that the musician has said that the incident was like a big tantrum with a machine gun. These words have shocked many people. He has talked about the entire incident in a recent podcast. In the podcast, the host brought up how Kid Rock’s actions led to a boycott of the brand and also its parent company.

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The parent company, Anheuser-Busch suffered big losses. In the podcast referring to the Bud Light controversy, Kid Rock claimed that throwing a tantrum with a machine gun? wah, wah, they won’t let guys in girl sports, wah. After that, Rock mimicked the sounds of an automatic weapon. The musician also expressed that it was simply him having fun at the time and also venting his anger at Bud Light.

The Bud Light controversy started on 1st April 2023, when a well-known transgender TikTok influencer named Dylan Mulvaney collaborated with Bud Light as a part of its promotional March Madness campaign. The clip received a lot of backlash from the brand after they shared a video of Bud Light cans with the face of Mulvaney on it. After some days, Kid Rock did a make a response to the collaboration on his official internet platform. He posted a video in which he said that f**k Bud Light and f**k Anheuser-Busch.

The viral video of Kid Rock, also involved him shooting several cases of beer at an outdoor shooting range. The video quickly gained attention and it led to the boycott of the brand and its parent company. It has been reported that they refused to buy and in some cases even shelved the products in stores which also cost the parent company a lot of revenue. The company received a lot of loss.

When Kid Rock appeared in The Joe Rigan Experience podcast and talked about the Bud Light controversy, he said, Man, he was just having fun, to be honest with you. He was pissed, but it was just like he was going to wreck the day, let alone my life. He was just kind of like, What the f**k are they doing? And he also said that he did not know that the video was gonna create that much momentum. In January 2024, it was reported that Bud Light’s year revenue was still down from around 30% almost a year after the partnership was started.

Prakash Israni

Prakash Israni Is a 'self-proclaimed' professional in the ITES industry for 20 years, though prefer being tagged as a novice and a learner.

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