India vs New Zealand match watched by 4 Crore People: More people than FIFA WC final
Here we are going to talk about the ICC World Cup 2023 as the recent match between India and New Zealand is going viral over the internet. The public is going through the internet to learn more about the recent match between India and New Zealand and not only that they also like to know details about recent record-breaking viewership on Disney+ Hotstar. So, we have brought information about the recent match between India and New Zealand in this article. Not only that we are also going to give the details about recent record-breaking viewership on Disney+ Hotstar as the public is searching about it over the internet. So, keep reading through the article to know more.
The India vs New Zealand match watched by 4 Crore People
During India vs. New Zealand cricket match in the ongoing ICC Men’s Cricket World Cup 2023, Disney’s video streaming service Disney+ Hotstar reached a high concurrent viewership of about 43 million viewers, setting a record for global streaming viewership on October 22. With this, the streaming service has broken its previous mark of 35 million concurrent viewers, which was set on October 14, just over a week ago, during the India vs. Pakistan match. This consecutive record-breaking run follows Disney+ Hotstar’s decision to provide Indian mobile subscribers with free streaming of the ongoing ICC Men’s Cricket World Cup. This came after competitor JioCinema offered free IPL streaming to users earlier in the year.
In addition, Disney+ Hotstar provided free mobile streaming for the recently finished Asia Cup tournament. This helped the platform reach a significant milestone during the India vs. Pakistan cricket match, with 28 million concurrent viewers at the time, the highest digital viewership for any India-related cricket match.”We think that expanding the reach of the Asia Cup and ICC Men’s Cricket World Cup will aid in the expansion of the entire ecosystem,” stated Sajith Sivanandan, the head of Disney+ Hotstar, at the time.Disney+ Hotstar, the nation’s top streaming service at the moment, will probably feel some comfort from this move. The company has been struggling recently because of increased competition in India’s video streaming market.
In the last three quarters, Disney+ Hotstar has lost about 21 million subscribers. From a peak of 61.3 million subscribers in the quarter ending October 2022, its paid member base fell precipitously to 40.4 million subscribers for the quarter ending July 1, 2023. The streaming service’s subscriber count declined during a period when it was losing access to two major content offers that helped fuel its early expansion in India: premium HBO content, which Viacom18’s JioCinema currently owns the rights to, and IPL streaming rights.